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Lemonade Pet Insurance Review & Costs (2024)

Lemonade
4.8
Cost: 5/5
Plan Options: 5/5
Custom Coverage Levels: 4.3/5
Covered Treatments: 5.3/5
Customer Experience: 4.3/5
idée Lemonade is our top rated pet insurance company
  • Average Monthly Cost: $15-$39
  • Annual Limits: $5k-$100k
  • BBB Rating: B-
  • Deductible Options: $100-$500
  • Reimbursement Rates: 70%-90%
Accident and Illness Preventative Care Add-ons™
Broken Bones Bloodwork Behavioral conditions
Cancer Dental cleaning Dental illness
Diagnostics Fecal or internal parasite tests End-of-life and remembrance
Emergency care flea, tick or heartworm medication Physical therapy
General sickness Heartworm testing Vet visit fees
Heart Disease Microchipping
Hernias Spay or neuter procedures
Hip dysplasia Vaccines
Hospitalization Wellness Exams
Infections
Lab work
MRIs and CT scans
Poisonings
Prescription medication
Skin conditions
Sprains
Surgeries
Ultrasounds
X-rays

 

Why Trust Us?

Here’s a breakdown of how we reviewed and rated the best pet insurance companies
35
Companies Reviewed Our team reviewed over 35 pet insurance companies, collecting and comparing data on monthly premiums, customizable coverage selections and more.
1000
Quotes Collected We’ve collected more than 1,000 sample quotes from pet insurance companies for a variety of age ranges, species and breeds to give readers an accurate view of pricing and how competitors stack up in terms of rates. We update our pages regularly to reflect accurate cost information.
42
Rating Factors Our comprehensive rating system scores providers based on 42 data points in eight key rating factors: monthly pricing, plan options, covered treatments, coverage customizations, customer care, industry reputation, age limits and waiting periods.
5
Veterinary Professionals We’ve consulted several veterinary professionals to confirm the accuracy of our pet care information and pricing.

What Are the Pros and Cons of Lemonade?

Pros

Offers Connect with a Vet service through Chewy Has a waiting period of two days for accidents, which is shorter than many competitors Offers a 10% discount for bundling your pet insurance policy with homeowners or renters insurance

Cons

Has age restrictions for enrollment depending on your pet’s breed Requires complete records from a recent veterinary exam for your pet to qualify for coverage

Compare Lemonade to the Competition

Use the table below to compare Lemonade’s costs and waiting periods to other top competing pet insurance companies:

Company Monthly Cost Star Rating Accident Waiting Period BBB Rating Visit Site
$15-$30
4.8
2 days* B- EXPLORE PLANS
$34-$75
4.5
14 days A- EXPLORE PLANS
$18-$44
4.8
14 days N/R EXPLORE PLANS
$45-$90
4.3
up to 15 days A+ EXPLORE PLANS
$39-$73
4.7
2 days A+ EXPLORE PLANS
$24-$54
4.0
15 days A+ EXPLORE PLANS
$25-$54
4.7
1 days B EXPLORE PLANS
$39-$72
4.3
14 days B+ EXPLORE PLANS
$16-$65
3.4
14 days A+ EXPLORE PLANS
Company BBB Rating Monthly Cost Star Rating Accident Waiting Period Visit Site
B- $15-$30
4.8
2 days* EXPLORE PLANS
A- $34-$75
4.5
14 days EXPLORE PLANS
N/R $18-$44
4.8
14 days EXPLORE PLANS
A+ $45-$90
4.3
up to 15 days EXPLORE PLANS
A+ $39-$73
4.7
2 days EXPLORE PLANS
A+ $24-$54
4.0
15 days EXPLORE PLANS
B $25-$54
4.7
1 days EXPLORE PLANS
B+ $39-$72
4.3
14 days EXPLORE PLANS
A+ $16-$65
3.4
14 days EXPLORE PLANS
No results were found.

*Lemonade may offer shorter waiting periods depending on where you live.


How Lemonade Scored in Our Methodology

Overall, we rated Lemonade Pet Insurance 4.8 out of 5 stars. The company is our top overall pick for pet insurance due to its comprehensive coverage and affordable rates.

Flip Card Lemonade Pet Insurance Rating
4.8 / out of 5 stars
Rating is based off of MarketWatch Methodology Guidelines Your information is secure
Monthly Cost Lemonade earned full points in this category for all four pets’ average premium cost coming in under the average for each pet type. 5 / 5
Plans Lemonade earned all points in this category for offering accident-only and accident and illness plan options plus an optional wellness plan add-on. 5 / 5
Custom Coverage Levels Lemonade earned partial points in this category for offering 70%, 80% and 90% reimbursement options, but loss some points for not offering unlimited coverage or more than four deductible options. 4.3 / 5
Covered Treatments Lemonade earned full points for including or offering add-on coverage for alternative therapies, behavioral issues, congenital and hereditary conditions, cancers, diagnostics, dental work, end-of-life and remembrance, exam fees, microchipping, physical therapy, prescription food and medication, surgeries, hospitalization and spaying or neutering. 5 / 5
Customer Experience Lemonade earned points for having multiple communication platforms, direct deposit, a vet tele-health line and a mobile app but lost points for not offering a 30-day money-back guarantee or 24/7 customer service. 4.3 / 5
Waiting Periods Lemonade earned full points for having an accident waiting period shorter than four days, illness waiting period shorter than 15 days and an orthopedic/ligament conditions waiting period shorter than six months. 5 / 5
Reputation Lemonade gained points for having a Trustpilot score higher than 4.25, but lost points for having a BBB score lower than 3.5. 4.5 / 5
Eligible Age Limit Lemonade earned full points for not imposing a pet age limit for policy enrollment. 5 / 5

What Plans and Coverage Does Lemonade Offer?

Lemonade’s base pet insurance plan covers accidents and illnesses. If you want coverage for routine care and wellness care, you can enroll in one of Lemonade’s preventative care plans. Lemonade also offers a range of optional add-ons that give you extended coverage for things like physical therapy, behavioral conditions and more.

When you enroll in Lemonade’s accident and illness plan, you can choose an annual coverage limit between $5,000 and $100,000. Some add-ons may increase your annual limit.

Accident and Illness Plan

The accident and illness policy helps cover the cost of diagnostics, procedures and medications when your cat or dog is injured or sick. Coverage includes chronic and hereditary conditions, as long as your pet was not showing symptoms before the time of enrollment.

The accident and illness plan covers vet bills related to:

  • Hospitalization
  • Diagnostics
  • Lab work
  • Surgery
  • Emergency care
  • Prescription medication
  • MRIs and CT scans
  • Ultrasounds
  • X-rays
  • And more

Covered illnesses and injuries include:

  • Poisonings
  • Broken bones
  • Sprains
  • Infections
  • General sickness
  • Cancer
  • Heart disease
  • Hip dysplasia
  • Hernias
  • Skin conditions
  • And more

Preventative Care Plans

Lemonade offers two levels of preventative care plans for adult dogs and cats — Preventative Care and Preventative Care+. It also offers a preventative care package for puppies and kittens.

The primary preventative care package for adult pets covers:

  • One annual wellness exam
  • One fecal or internal parasite test
  • Three vaccines
  • One heartworm or FeLV/FIV test
  • Bloodwork

The Preventative Care+ plan includes all of the above coverages plus dental cleaning. The limit on dental cleaning is $150 annually.

For puppies and kittens, the preventative care plan includes all of the above, plus coverage for:

Lemonade Optional Add-On Coverage

Lemonade offers several add-on options to extend your pet’s illness coverage beyond the standard base plan, including coverage for vet visit fees, dental illnesses, behavioral conditions, physical therapy, and end-of-life and remembrance fees.

It’s important to keep in mind that no pet insurance plan or add-ons will cover preexisting conditions. So if your pet breaks a bone before you purchase pet insurance, it is unlikely that your provider will cover related or ongoing treatments.

We’ve outlined each of Lemonade’s add-on options in the sections below, which include costs based on sample quotes we pulled for a 1-year-old mixed-breed dog based in Roanoke, Va. However, your add-on costs may vary depending on your pet’s age, breed and location.

Vet Visit Fees

This add-on helps cover the cost of vet visit fees when your pet gets injured or is sick, including:

  • Exam fees
  • Vet check-ups
  • Physical consultations
  • Office visits
  • Emergency room visits

This add-on costs about $5 per month and covers up to the value of your annual base policy limit. Note that this add-on does not cover vet fees for preventative care.

Dental Illness

While Lemonade’s base plan does not cover treatment for dental illnesses, it offers a dental illness add-on to cover treatments like:

  • Crowns
  • Extractions
  • Periodontal disease
  • Root canals
  • Dental procedures and surgeries
  • Dental diagnostics

This add-on costs around $13 per month. You can receive up to $1,000 in coverage per year for dental illness costs, but keep in mind that this add-on does not cover preexisting diseases and routine cleanings.

Behavioral Conditions

If your pet develops a new behavioral condition like separation anxiety, aggression or food guarding, the behavioral conditions add-on will cover up to $1,000 annually for the cost of behavioral treatments, including:

This add-on costs around $3.50 per month, depending on the age and breed of your pet. It does not cover obedience training, puppy training or any preexisting conditions.

Physical Therapy

This add-on covers the cost of physical therapy treatments your veterinarian recommends if your pet gets sick or injured, including:

  • Chiropractic care
  • Hydrotherapy
  • Heat therapy
  • Acupuncture
  • Joint mobilization
  • Laser therapy
  • Gait training
  • Cryotherapy
  • And more

The physical therapy add-on costs about $1.50 per month and covers up to the value of your base policy limit each year.

End of Life and Remembrance

In the event that your dog or cat passes away, this add-on will help cover the costs of:

  • Cremation
  • Memorial items
  • Euthanasia

The end-of-life and remembrance add-on costs around $4 per month. There is no deductible, and costs are 100% covered up to $500. Note that funeral and burial expenses are not included.


What Does Lemonade Not Cover?

Lemonade pet insurance policies don’t cover preexisting conditions, elective procedures, alternative treatments and more. Your exact coverages will depend on your plan and the add-on options you choose. However, Lemonade typically doesn’t cover the following:

  • Preexisting conditions
  • Treatment for any conditions that started during your policy waiting period
  • Spaying or neutering (unless you purchase the preventative care add-on)
  • Elective procedures
  • Dental illnesses (unless you purchase the dental add-on)
  • Preventable situations or animal neglect
  • Alternatives and experimental treatments, like aromatherapy, massage, herbal remedies, CBD oil or cloning
  • Non-accident- and non-illness-related treatment or expenses (unless explicitly covered by your add-on elections)

Lemonade’s exclusions are similar to other providers in the industry — notably, most pet insurance companies do not cover preexisting conditions. Similar to Embrace and some other competitors, Lemonade will cover “curable” preexisting conditions like an ear infection or giardia if your pet has not shown symptoms for at least 12 months.

As mentioned, Lemonade also offers policy add-ons that can cover care and treatments not included under its basic accident and illness plan.


What Are The Coverage Levels Lemonade Offers?

Lemonade offers several options for policy deductibles, reimbursement rates and annual limits. Along with these factors, adjusting your coverage level can help you modify your monthly payments.

In general, the more coverage and higher reimbursements you opt for, the more you will pay each month.

Deductible Options

An annual deductible is what you have to pay out of pocket before Lemonade will help cover your expenses. The lower your deductible, the higher your monthly premium cost will be. Lemonade offers the following deductible options for its accident and illness plan:

  • $100
  • $250
  • $500

Preventive care plans do not have a deductible.

Reimbursement Rates

Your reimbursement rate is the percentage of your total vet bill that Lemonade will reimburse for covered treatments after you’ve hit your deductible. A higher reimbursement rate percentage comes with a higher monthly plan cost. Lemonade offers the following reimbursement rate options:

  • 70%
  • 80%
  • 90%

Annual Coverage Limits

Your annual limit is the maximum dollar amount that Lemonade will pay you each year to cover veterinary expenses under your plan. The higher your annual limit, the more expensive your monthly premium. Lemonade offers the following annual limit options:

  • $5,000
  • $10,000
  • $20,000
  • $50,000
  • $100,000

What Are Lemonade’s Pet Insurance Waiting Periods and Age Restrictions?

Waiting periods are the required number of days you must wait before you can file a claim after you enroll in a new plan. If your pet becomes sick or is injured during your policy’s waiting period, your plan will not cover treatments for the ailment. Lemonade extends the following waiting periods:

  • Two days for injuries (May offer shorter waiting periods depending on where you live)
  • 14 days for illnesses
  • Six months for cruciate ligament events (Offers 30-day waiting periods in some states)

Additionally, Lemonade has a maximum enrollment age of 14 years. Once your pet turns 14, it will no longer be eligible for a new Lemonade pet insurance policy. The age limit for some higher-risk breeds is lower than 14 years. Request a quote through Lemonade to see if your pet is eligible for coverage.

Lemonade’s waiting periods are shorter than most other providers. Here’s how Lemonade’s waiting period and age restrictions stack against its competitors:


How Much Does Lemonade Pet Insurance Cost?

Based on our research and in speaking with Lemonade insurance representatives, the average monthly cost for Lemonade’s base plan is around $30 per month for adult dogs and $16 for adult cats. These figures are based on quotes we gathered for a 5-year-old medium, mixed-breed dog, a 2-year-old golden retriever, a 5-year-old mixed-breed cat and a 2-year-old Siamese cat in each of the 50 states.

If you opt into a preventative care plan, your monthly premium will increase. The primary preventative care plan costs an additional $11 per month for adult cats and $18 for adult dogs. The extended Preventative Care+ plan costs about $18 per month for adult cats and $27 for adult dogs.

Puppy owners will pay about $18 per month for standard preventative coverage, while kitten owners will pay $11 per month. If you purchase the Preventative Care+ plan for a pet under 1 year old, it costs around $38 per month for kittens and $48 for puppies.

The exact monthly cost of your Lemonade pet insurance plan will depend on your pet’s age, breed and location.

Lemonade Pet Insurance Sample Premiums

To give you an idea of Lemonade’s pricing, below are sample quotes for various pets in Roanoke, Va., based on policies with a $250 deductible, an 80% reimbursement rate and a $20,000 annual coverage limit.

Animal Breed1-Year-Old4-Year-Old6-Year-Old9-Year-Old
Labrador retriever$34.85$38.89$55.80$98.76
Medium mixed dog$23.06$25.71$36.74$64.76
Miniature poodle$23.24$23.24$30.36$47.93
Border collie$27.05$30.18$43.20$76.29
Mixed cat$14.58$14.58$18.93$29.66
Maine coon cat$16.42$17.35$24.14$40.64
Persian cat$16.20$16.20$18.93$28.51

Compared to the other 13 pet insurance companies we secret-shopped, Lemonade was the second-cheapest option. See how Lemonade's cost compares to other pet insurance providers below:


Why Is Lemonade So Cheap?

Lemonade had cheap policy costs due to its cost structure. “Insuretech,” a combination of the words “insurance” and “technology,” is a growing trend among major insurers like Nationwide and online banks like SoFi. These companies use online underwriting processes in place of manual underwriting. This allows the insurance company to save money on its internal risk assessment processes, which some companies elect to pass along to customers.

Lemonade leverages insurtech options to offer its customers a faster quote and a quicker approval process — most pet owners will be able to sign up for coverage in under 10 minutes. Lemonade also uses an entirely remote customer service team, allowing it to save more on the brick-and-mortar operations. While these measures allow Lemonade to offer more affordable policies, it may be worth comparing other options if in-person customer service is important to you.


Lemonade Pet Insurance Reviews

Overall, Lemonade is well-rated among customers, earning 4.8 out of 5 stars on Trustpilot. To give you an idea of current and past customers' experiences with Lemonade, we’ve included some examples of positive and negative customer reviews below.

Happy Lemonade pet insurance customers reported quick claims processing and competitive pricing:

“Super fast and easy claim refund on vet bills using the Lemonade app. Everything is user-friendly and easy to submit. Funds were in my bank account within 24 hours after submitting the claim. The prices are competitive and [Lemonade] offers preventative packages. I ended up switching to Lemonade after adopting another family member. The comparable insurance premium price for both cats with Lemonade was the same price as one cat with another provider.” – Erin, via Trustpilot

Some customers with higher-maintenance dog breeds felt that Lemonade’s monthly plans were a little expensive for the level of coverage they received:

“Although expensive, the insurance does not cover sick visits and has a pricey deductible. That said, it has been helpful to have this coverage for my labradoodle puppy who eats everything she can get her mouth on, necessitating several trips to the vet [over] the past almost two years. Reimbursement by Lemonade is usually made by the day or two following my submitting the bills.” – Lee, via Trustpilot

Dissatisfied customers most frequently complained about Lemonade’s policy excluding preexisting conditions. Some customers felt confused as to why Lemonade deems certain conditions “preexisting,” or felt the ruling on their specific case was unfair. Other customers reported that they had a hard time reaching a representative after their claim was denied.

“As I read in another review, if your pet had diarrhea before, [Lemonade] will never cover anything to do with diarrhea for [their] entire life. My pet had seizures and treatment for [her] liver, and after 12 months symptom-free she had it again. But this time the vet has confirmed it is not a liver problem and is still unknown. I wanted to get insured for the visit [but] the policy says 12 months of no symptoms or treatment for an illness can be considered cured. It is not like that in reality. My claim got denied anyway, saying that this is preexisting and [Lemonade] is not reconsidering it. This means my pet will never be considered covered for seizures of any reason, even if five years pass.” – Jason, via Trustpilot


What Are The Claims Process and Payouts of Lemonade?

The only way to file a pet insurance claim with Lemonade is through the company’s app. Lemonade responds to most claims within two days, with some customers reporting an even faster turnaround time. Lemonade’s unique AI-powered claims system speeds up the filing process, with Lemonade reporting that 30% of claims are approved and paid instantly.

Although Lemonade’s AI claims processing system can speed up many claims, some frustrated customers said that the AI’s responses were vague and that it was difficult to get in contact with a human representative. However, many customers found the app intuitive and the claims process to be quick and simple.

Lemonade vs. Healthy Paws

Lemonade and Healthy Paws have very similar price points and reimbursement and deductible options.

Unlike Lemonade, Healthy Paws offers unlimited annual limits on all of its plans. But if you want more add-on and plan customization options, you’ll want to go with Lemonade. Healthy Paws does not offer wellness plans or extended add-on coverage like Lemonade does.

To learn more, read our full review of Healthy Paws pet insurance.

Lemonade vs. Pumpkin

Pumpkin’s monthly rates for pet insurance are generally more expensive than Lemonade’s. However, Pumpkin includes some coverage in its base plan that Lemonade does not, like routine dental cleanings and acupuncture.

For more differences between the two providers, check out our comprehensive Lemonade vs Pumpkin review

To learn more, read our in-depth review of Pumpkin pet insurance.


Where is Lemonade Available?

Lemonade is available in 37 states and Washington, D.C. Lemonade is not available in Alaska, Delaware, Hawaii, Idaho, Kansas, Kentucky, Louisiana, Maine, Minnesota, South Dakota, Vermont, West Virginia and Wyoming.

Use the dropdown below to find a top provider in your state:


Is Lemonade Pet Insurance Worth It?

While the value of pet insurance will vary on a case-by-case basis, our team found that Lemonade Pet Insurance is overall worth the price. While its policies are not as inclusive as some competing companies, its low pricing and streamlined purchase process make it a top choice for pet owners on a budget. Request a quote from Lemonade as you consider pet insurance providers — getting a quote takes less than one minute on its website.


Frequently Asked Questions About Lemonade Pet Insurance

No. Lemonade’s pet insurance only applies to cats and dogs. For more information on pet insurer providers that cover exotic animals check out our comprehensive guide.

After pulling over 30 sample quotes, we found that Lemonade pet insurance policies can run as low as $10 to $20 per month for younger animals and as high as $80 to $90 per month for older, injury- or illness-prone breeds. But Lemonade’s monthly premiums can vary depending on your pet’s age, location and breed. The coverage level, reimbursement rate and deductible you choose during enrollment will also impact your cost.

Yes. Lemonade’s pet insurance policies require a two-day waiting period for accidents and a 14-day waiting period for illnesses. This means you won’t be able to file claims on any incidents that occur before those periods.

Lemonade’s customer service works a bit differently than other providers. To get in touch with a representative, you’ll log into your account on the company’s website or mobile app and send a message to the AI-powered personal assistant. Then, someone on the customer service team will follow up on your inquiry.

Alternatively, you can email your question to help@lemonade.com or call 1-844-733-8666 for more direct communication. During our testing and research, we found Lemonade’s customer service team to be generally responsive, following up with us within 24 hours of our inquiries.

Although Lemonade is a relatively new provider, it is trustworthy. The company has an A rating, which indicates “exceptional” financial stability, with the insurance rating agency Demotech, Inc. However, it does not yet have a rating from the credit rating agency AM Best.


Methodology: Our System for Rating Pet Insurance Companies

We review each pet insurance company based on factors most important to pet parents like you. To inform our reviews, we surveyed 1,000 dog and cat owners nationwide to determine the most important elements of pet insurance coverage. Our process includes in-depth industry research about each provider, such as comparing coverage options, gathering quotes online to determine pricing and reading reviews to assess customer service. 

We then score each provider on a 100-point scale and divide the final score by 20 to calculate an overall rating out of 5.0 stars. Here are more details about the factors we consider when reviewing pet insurance providers:

  • Monthly pricing (25%): To assess pricing, we collect sample quotes for medium-mixed breed and purebred dogs and cats, ranging from four years old to one year old. Providers earn the most points in this category for offering affordable coverage and a multi-pet discount. 
  • Plans (15%): The best pet insurance companies offer a range of plans to give customers the option to choose the coverage that is best for their pet. Companies offering accident and illness plans, accident-only plans, and wellness or preventive care add-ons earn full points in this category. We also look at coverage limits and award the most points for policies with unlimited coverage. 
  • Covered treatments (15%): According to our survey of pet owners, coverage is one of the most important factors when shopping for pet insurance. Companies with a breadth of included treatments and unique coverages receive more points in this category than providers with more standard or general policies.
  • Customization options (10%): Customizing your pet insurance policy can help lower your cost. Providers that offer more annual limit, deductible and reimbursement rate options earn the highest scores in this category.
  • Customer care (10%): Respondents to our survey also valued customer service when comparing pet insurance providers. We score each company based on its website accessibility and overall usability, customer service availability, mobile apps, money-back guarantees and veterinarian telehealth options, awarding points to insurers with more customer experience offerings.
  • Industry reputation (10%): We review up-to-date ratings and accreditation information from the Better Business Bureau (BBB) and score companies based on years of industry experience and state availability.
  • Waiting periods (10%): Companies with shorter accident, illness and orthopedic waiting periods between the time you sign up for coverage and your policy starts score higher in this category.
  • Eligible age (5%): Some companies do not offer policies for pets over a certain age. For this category, we deduct points from providers that have age limits for covered pets.

We use our rating system to compare each company we review and determine the best pet insurance companies in the industry. To learn more, read our full pet insurance methodology for reviewing and scoring providers. 


Faith Wakefield is a writer based in North Carolina. She holds economics and English degrees from UNC Chapel Hill, and her work has been featured on EcoWatch, The World Economic Forum and Today’s Homeowner. In her free time, she loves to binge-watch personal finance videos on YouTube, collect books and spend time in nature.

Tori Addison Editor

Tori Addison is an editor who has worked in the digital marketing industry for over five years. Her experience includes communications and marketing work in the nonprofit, governmental and academic sectors. A journalist by trade, she started her career covering politics and news in New York’s Hudson Valley. Her work included coverage of local and state budgets, federal financial regulations and health care legislation.

Dr. Patrik Holmboe completed his veterinary studies at the University of Melbourne in 2015 and spent over five years working as a companion-animal vet in Australia, Dubai, and the Netherlands. In 2021, he merged his interests in veterinary medicine, technology and innovation by joining Cooper Pet Care, the leading veterinary telemedicine provider in the Netherlands. In his role as Head Veterinarian, he oversees all veterinary operations, focusing on elevating client experience.

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